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EDWIN is venturing into documentary filmmaking. The Japanese denim brand is unveiling SUPPLY Stories, a new series that meets the musicians, artists, designers, and creatives whose work defies easy categorization. The approach is clear: rather than retracing established careers, the series focuses on the places, communities, and experiences that continue to fuel their practice.
For this first chapter, EDWIN has chosen Ralph, one of the most unique rappers on the current Japanese scene. Hailing from Yokohama, he has made a name for himself by exploring a territory few Japanese artists had ventured into before him: British grime and drill. While the vast majority of his contemporaries draw from American trap or emo-rap, Ralph preferred to look toward London, borrowing the flow, slang, and energy of genres born in the east of the English capital. His deep, cavernous voice, rapid-fire delivery, and dark instrumentals—often produced by the duo Double Clapperz, the primary ambassadors of British grime in Asia—have become his signature. He has been compared to Headie One or the late Pop Smoke, but his flow, which is denser and more urgent, is entirely his own.
The film "Born Different" traces the influences that have shaped his world. He discusses his childhood exposure to Yokohama's sound system culture, his discovery of bass music through the Mighty Crown collective, and his way of rethinking what rap can become in Japan. He is an artist who has always existed between scenes rather than within one, as the documentary’s premise summarizes: it is not a story of integration, but of building a territory of one's own.
This positioning echoes a broader movement. In recent years, drill and grime have gained increasing prominence in Japanese rap, to the point of shaking up the mainstream. The track "Get Back," released in 2023 with JUMADIBA and Watson, has surpassed seven million streams and established Ralph at the forefront of this new wave. The film captures a pivotal moment in his journey: his major European festival debut at Outlook Origins.
By linking its name to figures like Ralph, the brand anchors its Japanese heritage in contemporary creation rather than mere nostalgia.
EDWIN is venturing into documentary filmmaking. The Japanese denim brand is unveiling SUPPLY Stories, a new series that meets the musicians, artists, designers, and creatives whose work defies easy categorization. The approach is clear: rather than retracing established careers, the series focuses on the places, communities, and experiences that continue to fuel their practice.
For this first chapter, EDWIN has chosen Ralph, one of the most unique rappers on the current Japanese scene. Hailing from Yokohama, he has made a name for himself by exploring a territory few Japanese artists had ventured into before him: British grime and drill. While the vast majority of his contemporaries draw from American trap or emo-rap, Ralph preferred to look toward London, borrowing the flow, slang, and energy of genres born in the east of the English capital. His deep, cavernous voice, rapid-fire delivery, and dark instrumentals—often produced by the duo Double Clapperz, the primary ambassadors of British grime in Asia—have become his signature. He has been compared to Headie One or the late Pop Smoke, but his flow, which is denser and more urgent, is entirely his own.
The film "Born Different" traces the influences that have shaped his world. He discusses his childhood exposure to Yokohama's sound system culture, his discovery of bass music through the Mighty Crown collective, and his way of rethinking what rap can become in Japan. He is an artist who has always existed between scenes rather than within one, as the documentary’s premise summarizes: it is not a story of integration, but of building a territory of one's own.
This positioning echoes a broader movement. In recent years, drill and grime have gained increasing prominence in Japanese rap, to the point of shaking up the mainstream. The track "Get Back," released in 2023 with JUMADIBA and Watson, has surpassed seven million streams and established Ralph at the forefront of this new wave. The film captures a pivotal moment in his journey: his major European festival debut at Outlook Origins.
By linking its name to figures like Ralph, the brand anchors its Japanese heritage in contemporary creation rather than mere nostalgia.
EDWIN is venturing into documentary filmmaking. The Japanese denim brand is unveiling SUPPLY Stories, a new series that meets the musicians, artists, designers, and creatives whose work defies easy categorization. The approach is clear: rather than retracing established careers, the series focuses on the places, communities, and experiences that continue to fuel their practice.
For this first chapter, EDWIN has chosen Ralph, one of the most unique rappers on the current Japanese scene. Hailing from Yokohama, he has made a name for himself by exploring a territory few Japanese artists had ventured into before him: British grime and drill. While the vast majority of his contemporaries draw from American trap or emo-rap, Ralph preferred to look toward London, borrowing the flow, slang, and energy of genres born in the east of the English capital. His deep, cavernous voice, rapid-fire delivery, and dark instrumentals—often produced by the duo Double Clapperz, the primary ambassadors of British grime in Asia—have become his signature. He has been compared to Headie One or the late Pop Smoke, but his flow, which is denser and more urgent, is entirely his own.
The film "Born Different" traces the influences that have shaped his world. He discusses his childhood exposure to Yokohama's sound system culture, his discovery of bass music through the Mighty Crown collective, and his way of rethinking what rap can become in Japan. He is an artist who has always existed between scenes rather than within one, as the documentary’s premise summarizes: it is not a story of integration, but of building a territory of one's own.
This positioning echoes a broader movement. In recent years, drill and grime have gained increasing prominence in Japanese rap, to the point of shaking up the mainstream. The track "Get Back," released in 2023 with JUMADIBA and Watson, has surpassed seven million streams and established Ralph at the forefront of this new wave. The film captures a pivotal moment in his journey: his major European festival debut at Outlook Origins.
By linking its name to figures like Ralph, the brand anchors its Japanese heritage in contemporary creation rather than mere nostalgia.