















Reebok and Icecream, the label founded by Pharrell Williams and NIGO, continue their collaboration on the Board Flip with a third colorway: Pale Cerulean. This tonal blue iteration follows in the footsteps of the first two drops, both of which sold out quickly upon release.


The pair retains the signature elements of previous editions: a premium leather upper, perforated panels, suede eyelets, a textured rubber toe cap, and a skate-ready sole. Icecream’s graphic signatures are present, notably the embroidered Cones & Bones logo. Two sets of laces and exclusive packaging complete the package, consistent with the high level of craftsmanship expected from a collaboration of this caliber.
Before its global launch, the Board Flip Pale Cerulean was unveiled during Paris Fashion Week, a choice that speaks volumes about the project's trajectory. What began as a 2000s skate silhouette now sits at the intersection of sport, streetwear, and high fashion, staying true to the vision Pharrell Williams has cultivated for Icecream since its inception.


The Reebok x Icecream Board Flip Pale Cerulean is available exclusively at bbcicecream.com, ahead of a global launch on July 14th on reebok.eu, priced at 150 euros.
Reebok and Icecream, the label founded by Pharrell Williams and NIGO, continue their collaboration on the Board Flip with a third colorway: Pale Cerulean. This tonal blue iteration follows in the footsteps of the first two drops, both of which sold out quickly upon release.


The pair retains the signature elements of previous editions: a premium leather upper, perforated panels, suede eyelets, a textured rubber toe cap, and a skate-ready sole. Icecream’s graphic signatures are present, notably the embroidered Cones & Bones logo. Two sets of laces and exclusive packaging complete the package, consistent with the high level of craftsmanship expected from a collaboration of this caliber.
Before its global launch, the Board Flip Pale Cerulean was unveiled during Paris Fashion Week, a choice that speaks volumes about the project's trajectory. What began as a 2000s skate silhouette now sits at the intersection of sport, streetwear, and high fashion, staying true to the vision Pharrell Williams has cultivated for Icecream since its inception.


The Reebok x Icecream Board Flip Pale Cerulean is available exclusively at bbcicecream.com, ahead of a global launch on July 14th on reebok.eu, priced at 150 euros.







Reebok and Icecream, the label founded by Pharrell Williams and NIGO, continue their collaboration on the Board Flip with a third colorway: Pale Cerulean. This tonal blue iteration follows in the footsteps of the first two drops, both of which sold out quickly upon release.


The pair retains the signature elements of previous editions: a premium leather upper, perforated panels, suede eyelets, a textured rubber toe cap, and a skate-ready sole. Icecream’s graphic signatures are present, notably the embroidered Cones & Bones logo. Two sets of laces and exclusive packaging complete the package, consistent with the high level of craftsmanship expected from a collaboration of this caliber.
Before its global launch, the Board Flip Pale Cerulean was unveiled during Paris Fashion Week, a choice that speaks volumes about the project's trajectory. What began as a 2000s skate silhouette now sits at the intersection of sport, streetwear, and high fashion, staying true to the vision Pharrell Williams has cultivated for Icecream since its inception.


The Reebok x Icecream Board Flip Pale Cerulean is available exclusively at bbcicecream.com, ahead of a global launch on July 14th on reebok.eu, priced at 150 euros.